Every day the mass exodus happens. Another big brand leaves social media. What do they know that you don't? See there is a lot of shoulds out there. You should do this. Cookie Cutter that template. Just follow what you're told - you've such an individual for it. The market is getting annoyed. The future of how we connect is being radically redefined. And it has nothing to do with chatbots. If you want the scope on what's actually out and what's actually in ... and how you actually do you ... in a discoverable way, this is the space to be.