As a Genius Igniter, your success depends on your ability to effectively reach out to potential customers, to identify sales opportunities, and to close deals. In this microdegree, we will teach you the essential tool, skills and strategies you need in order to scout our database for leads, qualify those leads, and book them into a sales opportunity call with one of our sales leaders. Through this program, you will gain the knowledge and expertise to make effective outreach calls, write compelling emails, and craft personalized messages that resonate with your target audience. You will also learn how to identify and prioritize the most promising leads, and how to effectively communicate with them to build trust and establish a connection. By mastering these skills, you will be able to book qualified leads into the right next step with our sales leaders, which could ultimately lead to a sales opportunity for them and for you. So get ready to boost your sales game and drive business growth with our Direct Reach Out microdegree!