As a director in your business, what role you play in this digital age?
A Digital Thinker? A Leader?
A Disruptor or A Transformer?
This article has a good definition of the level of the digital business landscape that we want to play in as directors in our field. Here's an article I thought helps to put some classification to our roles and experiences, and the board of directors you need for a digital transformation in a company.
'Early role descriptions for the addition of digital directors were focused on reacting to immediate disruption. These companies sought executives with experience running digital pure-play organizations, who would bring tech savvy and a Millennial mindset. Over the past five years, we’ve seen the role mature into four categories of leaders:
- Digital thinker. The director has had little direct interaction with digital as an operator but conceptually understands the digital environment. They have been a board director or adviser in a digital business but are not a digital native.
- Digital disruptor. The director has been deeply embedded in digital, often with experience from a pure-play company. This type of leader typically has less general management breadth.
- Digital leader. The director has had substantial experience running a traditional business that leverages digital in a significant way (retail or media, for example). It’s likely that this person has less hands-on digital experience but has managed disruption as a general manager.
- Digital transformer. The director has led or participated in a transformation of a traditional business. Typically the person does not have the seniority of a digital leader but is more digitally astute.'
https://hbr.org/2017/07/the-board-directors-you-need-for-a-digital-transformation
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