Are you tired of wasting time and money on marketing activities with little or no results? Is everything you've learnt about marketing causing you more confusion than clarity? Do you find that you spend more time discussing your marketing challenges than following your passions?

Unless you're a marketer, I'll warrant a guess that you didn't start your business only for marketing to take centre stage. When you think about it, the success of your business depends on your ability to make the right marketing decisions again and again, and that seems a little unfair. You started your business to make an impact, not to spend your life trying to master a skill you're not passionate about.

If you're treading water trying to keep up with ever-changing marketing trends that may never apply to your business, I can help you make the right marketing decisions the first time around. As your marketing mentor, I help you discover your inner genius so that your strategy matches your passions, your purpose, and your natural strengths. This frees up your time and money to focus exclusively on:

• Doing what you already love doing;
• Learning only what you need to learn;
• Outsourcing what someone else can do better;
• Collaborating with those who complement your offering.

Why work with me

You'll learn when to say "No!" to webinars, courses, tools, meetings, and marketing strategies that aren't right for you. Over 4 weeks, I will work with you to show you how to create an action plan based on your uniqueness and help you to confidently:

1. Uncover your top 5 passions, recognise your purpose, and integrate it into your business vision;
2. Segment your market, understand your avatar, and determine your campaign product, budget, and timing;
3. Set goals for creating an awareness, encouraging engagement, facilitating a commitment, and building a relationship;
4. Put it together into an action plan that keeps you in flow so you naturally attract clients who love you.

By the end of week 4, you'll be 100% confident knowing which marketing tasks to do yourself, what you still need to learn, what you need to outsource, and when it's best to collaborate with others to make the biggest impact with your limited resources. You can then use this process to make the right decisions for all your marketing campaigns!

As a Flow Consultant and Passion Test Consultant with a post-graduate degree in Information Systems, a background in retail, IT, and marketing, and more than twenty years’ experience working with entrepreneurs across many industries, I'll help you solve your marketing problems from multiple perspectives.

What others have to say about me
"I have had the pleasure of working with Allison for the past month or so as I go through the process of searching for where I can add the greatest value to my mentees and clients. She has an amazing amount of knowledge, patience and understanding of how to work with Dynamos like me that have a tendency to lose focus. She has a directness and sense of humor that I love which she uses constantly to get me on track. " Dean Merritt 

"If I had to describe Allison in one phrase, I would say "Guardian Angel". Allison will take you under her wings and very lovingly and patiently guide you to success. She has a special gift of simplifying things, especially anything regarding Marketing. Thank you dear Allison for being so caring in helping me achieve my dreams." Amanda Tonna 

"What an amazing person Allison is. I had the privilege of doing some work with Allison and was very impressed with her creativity, attention to detail and tenacity to get the job done. I highly recommend Allison to anyone who is wanting to work alongside an innovative dynamo who has the eyes of a steel." Lance Box

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